Let’s face it, no matter how great your product is, if you don’t package it up correctly and label it properly, then nobody will know about it. That’s why having professional product labels is vital for any marketing strategy. It can be daunting to figure out where to start when creating these labels, but fear not! We have put together this guide to help you understand what goes into creating effective product labels and how to apply them correctly for maximum impact. After all, a good label makes all the difference in whether or not people pick up your products off of store shelves. We also have you covered if you want to learn more about how to make product labels. But for now, let’s jump in.
Table of Contents
Clean Your Surface
It is extremely important to ensure your product’s surface is clean before applying a label. This step is crucial for ensuring the label adheres properly, and its image remains intact over time. Dust, dirt, oil, and other residue can weaken the bond of your adhesive label, causing it to peel or tear prematurely. To avoid this, use a dust cloth or mild detergent and water to clean the surface of your product before applying the label.
Remove The Backing
Once you have successfully cleaned the area, it’s time to remove the back of the label. To do this, gently peel away the paper or plastic backing from your adhesive label. Taking care not to touch the adhesive surface of the custom label itself.
Position Your Label
After the backing has been removed, you’re ready to position your label on your product. Make sure that you place it in the right spot so that it will be visible and eye-catching. Remember any text or images printed on the label as you reposition it.
Apply Pressure
When you apply custom sticker labels, press the label onto your product, ensuring it is evenly applied to the surface. Labels usually come with a medium-strength, pressure-sensitive adhesive that is activated when you press down. You can use a rubber roller or a hard object such as a ruler to press down on the label and help secure it to the product.
Smooth Out Air Bubbles
You should smooth out any air bubbles under the label for the best results. This will help ensure that your label is evenly applied and looks professional when it’s finished. To do this, use a credit card or something similar to press out air pockets between the product and the label.
Let The Adhesive Bond
To ensure your labels are securely in place, let them sit for at least 24 hours before handling the product. This will give the adhesive on the label enough time to bond properly with the surface of your product, ensuring that it won’t peel off or tear prematurely.
There you have it! Now you know how to apply labels correctly for maximum impact and visibility. With this knowledge in hand, you can confidently create attractive and eye-catching labels that will help your products stand out in the crowd. Good luck!